A Crypto Exchange Signs an Ambitious Partnership with a Premier League Club
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On 26 Aug 2025, BYDFi, a Singapore-based crypto exchange, sealed a multi-year partnership with Newcastle United, a flagship Premier League club. More than a publicity move, this alliance between football and blockchain marks a strategic push into the global market. In a competitive sector, BYDFi is betting on the media power of sport to position itself as a central player in crypto. It is a strong signal sent to the industry and perhaps a turning point in the battle between exchanges.
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