Japanese Public Game Development Firm Enish Announces Plans to Buy Bitcoin

Enish, a prominent Japanese game development and publishing firm, has announced plans to acquire Bitcoin with 100 million yen. According to a recent local report, the move aligns with the company's ongoing efforts to expand its involvement in blockchain technology, particularly through its game "De Lithe Last Metsoires."  As crypto continues to gain momentum in various sectors, Enish sees Bitcoin as a strategic asset to enhance its business development and financial portfolio. During this press, a Bitcoin was changing hands at $85,610, per CoinGecko data. Reasons Behind the Acquisition Enish's decision to invest in Bitcoin is rooted in its active engagement with blockchain technology. The company is focused on blockchain games and believes that owning Bitcoin will deepen its understanding of this technology.  Bitcoin, being the most widely recognized crypto, is seen as a significant tool to improve the company's technical capabilities in game development. Additionally, owning Bitcoin is expected to bring new perspectives to their business operations. The Acquisition Aim and Plan Furthermore, Enish sees Bitcoin as part of its broader financial strategy. The acquisition aims to diversify the company's financial assets while tapping into the potential future gains Bitcoin offers. With its liquidity and stable market size, Bitcoin provides an attractive investment, especially given the anticipated rise in its price.  Enish intends to acquire Bitcoin between April 1 and 4, 2025. The company has planned to invest 100 million yen in the asset, which it will obtain through market purchases on domestic cryptocurrency exchanges.  Further Corporate Bitcoin Purchases Enish's move comes amid growing corporate interest in Bitcoin. Data from CryptoQuant shows that public companies added 91,781 BTC to their balance sheets in the first quarter of 2025.  https://twitter.com/cryptoquant_com/status/1907377531143016915 Notably, Tether expanded its holdings by 8,888 BTC, bringing its total to 92,646 BTC. MicroStrategy, a leading corporate Bitcoin investor, also increased its holdings by 81,785 BTC, spending over $8.0 billion in the process. Other companies have also made significant purchases. The Blockchain Company acquired 605 BTC, while Semler Scientific added 1,108 BTC. Additionally, Metaplanet purchased 2,285 BTC.  Meanwhile, companies like Marathon Digital are raising funds through stock sales to continue purchasing Bitcoin, and GameStop has proposed a $1.3 billion offering to kickstart its Bitcoin strategy.