Digital Asset Trading Giant Bybit Brings Crypto-Linked Debit Card to Europe

Bybit, one of the world’s largest cryptocurrency exchanges, has launched its debit card across the European Economic Area (EEA), offering users a way to spend digital assets at merchants connected to the Mastercard payment network.

Bybit EU’s card supports spending in bitcoin, USDC and other cryptocurrencies and allows users to link the card to Apple Pay and Google Pay or withdraw cash at ATMs, according to a press release, Wednesday. The exchange says the card is designed under Europe’s Markets in Crypto-Assets (MiCAR) regulatory framework.

To mark the rollout, Bybit is offering new customers a 20% cashback on purchases in September, provided they deposit at least $100 in crypto. The promotion also includes a 5 euro bonus for the first transaction and referral rewards. Beyond the launch campaign, the card features rebates on subscriptions like Netflix and Spotify, seasonal travel and lifestyle rewards, and no annual fees.

Bybit says more than two million of its cards are already in circulation globally. Expanding into Europe positions the exchange to tap into a market where regulators have begun to set clearer rules for crypto finance.

“There are months where decades happen, and the digital asset industry is having such a moment — thanks to increasing regulatory clarity and growing institutional as well as grassroots adoption,” said Mazurka Zeng, CEO of Bybit EU.