BBVA Advises Wealthy Clients to Allocate 3%–7% of Portfolio to Bitcoin and Ethereum

BBVA, a major Spanish banking institution, is now recommending cryptocurrency investments to its affluent clients. According to Reuters, the bank has advised allocating 3% to 7% of portfolios to Bitcoin and Ethereum.

Reflecting a shift from previous caution, the investment range is based on individual risk tolerance levels and signals active endorsement of crypto assets.

BBVA is among the first central European banks to formally promote digital assets. Most other institutions in the region have continued to distance themselves from cryptocurrencies.

Headquartered in Bilbao, the bank holds around $700 billion in assets under management and serves approximately 80 million clients globally.

Over 95% of banks within the European Union have not adopted crypto strategies. BBVA’s action stands out in a market that is still reluctant to embrace digital currencies.

Its decision to provide clients with specific percentage guidance indicates a more structured approach. This differs from vague references that have been common in the industry.

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Institutional Engagement Signals a Shift in EU Crypto Landscape

BBVA’s entry into crypto advisory could influence how other banks approach digital asset inclusion. It may also impact how private wealth managers assess portfolio diversification.

As a result, the recommendation may trigger broader industry discussions around regulation and compliance, prompting regulatory agencies to revisit digital asset policies.

BBVA’s situation might become the precedent for other conventional banks as its move indicates growing institutional trust in blockchain-based assets.

The transition is part of an interest by clients toward alternative investments. Super-rich people are also experimenting with decentralized finance.

Additionally, BBVA’s advice regarding investments in Bitcoin and Ethereum may influence the development of new financial products. Organized crypto investment as an asset type may follow as demand increases.

BBVA’s pro-digital asset signatures portend tremendous growth in the European banking sector. It is one of the largest institutions in the region, and its shift can increase the popularity of using crypto.

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