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Rumble Partners with Tether to Launch Bitcoin Tipping for Creators

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Highlights:

  • Rumble introduces Bitcoin tipping for creators in collaboration with Tether’s crypto platform.
  • Creators can now earn Bitcoin directly from viewers, supplementing ads and subscriptions.
  • The feature is in testing and expected to launch fully by December.

Rumble, a video-sharing platform similar to YouTube, is partnering with Tether to enable creators to receive Bitcoin tips. The company’s CEO, Chris Pavlovski, shared the news on Friday during the Plan ₿ Forum in Lugano, Switzerland. The feature is currently in the testing phase, but Rumble plans to roll it out alongside Tether in the coming weeks.

On Rumble, creators will be able to receive Bitcoin tips directly from their viewers, supplementing their existing earnings from ads and subscriptions. The platform aims to position itself as a more creator-friendly and crypto-focused alternative to traditional services like YouTube. Tether, which invested $775 million in Rumble last year, will provide the crypto infrastructure and stablecoin support (USDT/USAT). Tether CEO Paolo Ardoino stated that the full launch could take place by early to mid-December.

Crypto Tipping Boosts Creator Freedom in U.S. and Emerging Economies

Ardoino explained that the tipping system will help creators who face challenges accessing traditional financial services and protect others from being “debanked.” He mentioned that Bitcoin and stablecoins might serve not only users in emerging markets, which are important to Tether, but also people in larger economies like the United States. Rumble has consistently opposed censoring creators, and with this new system, users gain more control over how they earn, spend, and grow their funds.

Rumble shared a video on X showing its first Bitcoin tip sent to creator and former Canadian political candidate David Freiheit. This new feature could help more people use Bitcoin, as Rumble has many users and supports free speech, which many Bitcoin fans like. Even with support from big companies, Bitcoin is still not used by most people for everyday payments. Pavlovski said this was an important moment and added that digital money like Bitcoin can make the internet fairer for all.

Rumble Strengthens Platform with New Crypto Features

Rumble company has existing Bitcoin holdings and had previously revealed plans to allocate up to $20 million of its cash reserves to the cryptocurrency. Its dedication to this strategy became evident as the platform reportedly grew its Bitcoin assets to about $25 million by the close of the second quarter.

Rumble is also working with crypto payment company Moonpay to launch a digital wallet. Users will be able to buy, store, and send digital assets directly in the app. Once it is live, creators can get Bitcoin tips instantly from fans, keep them safe, and decide how to use or withdraw the money.

The platform’s active users grew from 9 million in the first quarter to around 51 million in the second quarter. On Friday, Rumble (RUM) stock gained 0.56%, closing at $7.14, but it has fallen more than 45% so far this year.

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