Strategy and Bitcoin supporters call for 'boycott' of JP Morgan

The tension erupted following news that Strategy and other crypto treasury companies would likely be excluded from major market indexes.

The backlash against financial services company JP Morgan from the Bitcoin (BTC) community and supporters of BTC treasury company Strategy continued to swell on Sunday as calls to “boycott” JP Morgan grew.

The anger from the Bitcoin community followed news that the MSCI, formerly Morgan Stanley Capital International, an index company that sets criteria for index inclusion, is likely to exclude crypto treasury companies from its indexes in January 2026.

JP Morgan shared the MSCI news in a research note. “I just pulled $20 million from Chase and suing them for credit card malfeasance,” real estate investor and Bitcoin advocate Grant Cardone said in response to a call to boycott the financial services giant.

Read more