Jan3 CEO Samson Mow Plans Bitcoin Expansion in France and Europe

Highlights:

• Jan3 CEO plans a Strategic BTC Reserve in France after meeting Sarah Knafo.
• France sees rising interest, with 33% planning to buy crypto assets in 2025.
• Blockchain Group and Revolut lead major crypto investments across France’s growing ecosystem.

Jan3 CEO Samson Mow is now turning his attention to Europe, following a promising conversation with European Parliament member Sarah Knafo. The two met during BTC Prague and explored the possibility of launching a Strategic Bitcoin Reserve in France. After their meeting, Mow posted on X, expressing optimism about starting a broader Bitcoin adoption trend across Europe. He also emphasized the need for Bitcoin-friendly rules to support this vision. Mow shared that Knafo invited his team to visit France.

It was great to meet @knafo_sarah and she’s invited us to visit France! Looking forward to starting a nation-state Bitcoin adoption wave in France and perhaps all of Europe! https://t.co/fUACDK7RId

— Samson Mow (@Excellion) June 21, 2025

Knafo Supports Mow, Supports Bitcoin Push in France

Knafo called the meeting highly positive and praised Mow for advising El Salvador’s president and several other world leaders on Bitcoin strategy. She stressed that France must confront these matters directly, signaling stronger Bitcoin advocacy ahead. She confirmed inviting Mow and his team to France.

Excellentes discussions avec @Excellion, expert de l’adoption de Bitcoin par les États, qui a conseillé le Président du Salvador et tant d’autres. La France doit s’emparer de ces enjeux. #BTCPrague pic.twitter.com/fbgYZXrWkX

— Sarah Knafo (@knafo_sarah) June 21, 2025

Knafo also met Michael Saylor, the founder of Strategy, and described him as “visionary and ambitious.” At BTC Prague, Saylor said his trust in Bitcoin grew due to unexpected political and legal changes. He noted surprise support from the White House and called Trump’s win a major shift. He also said he stayed confident even when Bitcoin fell to $16,000.

France Pushes Forward in Crypto Despite Lagging Adoption

Knafo said more crypto projects are on the way in France and across Europe. Around 10% of people in France currently hold crypto, while about 33% plan to buy some in 2025. Still, France lags behind in adoption, with the UK at 19% and both the Netherlands and Belgium at 17%. But public interest is growing fast, now at 33%, just behind Italy’s 37%.

France is steadily increasing its presence in the crypto space. Recently, Paris-based Blockchain Group bought 624 BTC for €60.2M, raising its total to 1,471 BTC. In March, Bpifrance also invested €25 million (around $27 million) to support crypto and blockchain development in the country. At the same time, European neobank Revolut, which offers crypto services, announced plans to invest more than $1.1 billion in France. The company is also seeking a local banking license and aims to hire at least 200 new staff within three years.

Europe’s Corporate Crypto Adoption Faces Major Hurdles

Some crypto leaders have raised concerns about Europe’s slower adoption compared to other regions. In March, Brickken’s legal head, Elisenda Fabrega, said Europe’s corporate crypto adoption is still low. Fabrega explained that investors remain hesitant due to key structural challenges. These include unclear regulations, limited support from major institutions, and a crypto market that still lacks full maturity.

France’s National Assembly also rejected a proposal to explore using extra power for Bitcoin mining. On Monday, lawmakers suggested adding BTC mining to the national energy plan. The plan involved using approximately €80 million worth of unused electricity, mostly generated through nuclear overproduction, to support government-led Bitcoin mining operations. But the idea was rejected due to procedural rules, so it could not be discussed further.

NEW: France’s National Assembly rejected a proposal to explore using surplus electricity—like nuclear or renewables—for #Bitcoin mining.

The rejection was procedural, not ideological.

A missed opportunity… or just the setup for a smarter pitch next time? pic.twitter.com/Fgrdyt1Stv

— CryptosRus (@CryptosR_Us) June 21, 2025