Strategy Buys No Bitcoin As Q3 2025 Commences. A New Pattern?

Business intelligence firm Strategy has once again broken its weekly BTC acquisition streak by not adding to its bitcoin holdings as Q3 2025 begins. This quiet start to the quarter mirrors a similar pause in the final week of Q1 2025, between March 31 and April 4, when the company also made no purchases. Is this a new pattern that the company has adopted?

Quarter-End Pauses Becoming a Trend?

Since August 2020, Strategy (formerly MicroStrategy) has committed to a steady acquisition of the leading cryptocurrency. Today, the business intelligence firm ranks as the leading public company holding BTC. Since its last purchase, disclosed on June 30, the company has 597,325 BTC in its balance sheet.

Unsurprisingly, the firm recorded $14 billion in BTC value gains during Q2 2025. Michael Saylor, Strategy’s co-founder, disclosed earlier today that the company is launching an at-the-market program for $STRD, one of its new stocks. This program will enable the firm to raise cash, possibly to accumulate more BTC.

To solidify its leading position as a bitcoin holder, the firm has bought BTC weekly since the start of this week. However, this pattern was broken twice — the final week of Q1 2025 and this past week.

The Q1 2025 break came shortly after Strategy reported nearly $6 billion in unrealized losses on its Bitcoin holdings, showing how Bitcoin’s price swings can significantly affect a company’s financial performance.

In both instances cited above, Strategy avoided buying BTC in the days surrounding the quarter’s start or end. This pattern could suggest a deliberate strategy, possibly to avoid price swings during earnings season, keep their reports simple, or wait for a better time to buy later in the quarter.

While Strategy remains committed to Bitcoin, the company’s recent behavior suggests a more calculated and timed approach rather than constant accumulation. By stepping back near quarter boundaries, Strategy could be balancing long-term goals with short-term market and financial considerations.

Other Firms Diving into Bitcoin

While Strategy remains a well-known participant, several other companies have moved to bolster their Bitcoin holdings. Metaplanet, a Japanese investment firm, has just purchased an additional 2,205 BTC, increasing its total holdings to 15,555 BTC. This places it in 5th place globally among public companies that hold bitcoin.

Over in the UK, The Smarter Web, a digital services company, added 226 BTC today, bringing its total to 1,000 BTC. The company has a long-term Bitcoin plan and claims an impressive yield from its holdings, stating that it has gained over 26,000% this year alone.

France’s treasury company, The Blockchain Group, also boosted its BTC stash by 116 BTC. It now holds 1,904 BTC and plans to purchase more BTC in the future. On the other hand, Germany’s 3U Holdings joined the party, buying 117 BTC this week and growing its total to 331 BTC.

Healthcare company Semler Scientific also joined the party by acquiring 187 BTC worth $20 million. This brought the company’s total BTC stash to 4,636 BTC. Interestingly, these companies are also seeing a notable increase in the prices of their stock as they inject more funds into BTC acquisitions.

These developments underscore how Bitcoin is becoming a significant component of corporate finance. Rather than sitting on cash, these companies are choosing BTC to protect value, hedge against inflation, and position themselves for the future of money.

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