Trump Doubles His Fortune: How Truth Social And Cryptocurrencies Played A Key Role
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Who would have thought that a man on the brink of financial ruin, plagued by legal troubles and a tarnished reputation, would manage to relaunch his empire in such a spectacular way? Donald Trump, once faced with a disastrous financial situation, managed to double his fortune in a year, thanks to a brilliant combination of bold strategies. But how did he transform the crisis into an opportunity for massive enrichment? The answer may lie in areas not typically associated with a real estate mogul: crypto and social media.

A winning comeback thanks to Truth Social
The story begins in 2024, when Trump is besieged by lawsuits for fraud and a crying lack of liquidity. The $454 million fine imposed by a New York court seems to put an end to his ambitions. But that was without counting on his ability to turn adversity into opportunity.
As soon as he obtains a reduction of his $175 million bail, Trump knows how to seize the moment. He takes his parent company of Truth Social public, his social media platform launched with great fanfare. Although Truth Social is far from being profitable and has considerable losses, the investors’ euphoria, largely fueled by its fervent supporters, leads to a surge in the stock price.
At its peak, the company reaches unrealistic valuation levels, bringing billions to Trump. Even though the stock plummets by 72% afterwards, Trump retains a stake valued at $2.6 billion. His fortune explodes, and he sees the doors to success open once again.
Cryptocurrency: a profitable bet
At the same time, Trump turns to a sector of the future: cryptocurrency. In October 2024, he launches a project named World Liberty Financial, aimed at novice investors. This project, initially seen as anecdotal, experiences a spectacular turnaround thanks to the hypothetical promise of a “financial revolution” and the influence of figures like Justin Sun, a controversial crypto entrepreneur.
The excitement of investors drives the project’s value up, generating for Trump almost $390 million, of which 245 million after taxes.
But Trump does not stop there. A few weeks before his inauguration in 2025, he unveils $TRUMP, a digital token aimed at eager speculators. This project, though not supported by tangible assets, attracts a crowd of enthusiasts and speculators who see in it a new opportunity for quick enrichment.
The launch of the memecoin generates around $350 million in transaction fees. A substantial portion of these profits, estimated at $110 million after taxes, ends up directly in his pockets. This unexpected success in the world of cryptocurrency allows Trump to significantly boost his liquidity while taking a dominant position in the booming field of crypto-assets.
A strategic lever against legal troubles
But Donald Trump is not content to just accumulate billions in cryptocurrencies and stocks. His legal challenges are not resolved either. Still facing multiple lawsuits, including one accusing him of tax fraud, he constantly has to juggle legal demands and financial pressures.
Yet, his ability to push back deadlines, to obtain reductions in bails, and to negotiate in the shadows with key players in the economy allows him to survive and move forward. Trump has always known how to take advantage of every situation, even the most complex, to make it a lever.
One of his greatest assets has been generating a huge amount of liquidity through the sale of his digital tokens. With nearly $800 million in cash, Trump now seems well-equipped to face his legal obligations without fearing the seizure of his assets, including his famous building at 40 Wall Street.
This operation also allows him to maintain a comfortable position in his other real estate ventures, such as his luxury hotel Mar-a-Lago or his golf resorts, while continuing to manage his public image.
Thus, Donald Trump has once again proven that he knows how to reinvent himself. Through his expertise in media manipulation and his ability to ignite speculation, he has managed to transform a marginal project into a springboard for his fortune. By combining the power of his speeches with the enthusiasm around his crypto projects, Trump not only made his memecoin $TRUMP soar but also found an effective way to raise funds. In the business world, it is clear that no obstacle is insurmountable for one who knows how to play with the levers of the market.
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