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Highlights:
The Story Protocol price is looking strong amid the red market, surging 11% to $14. Moreover, the daily trading volume has soared 103% to $634 million, indicating growing investor confidence. At the outset, the IP price rise may suggest a broader market shift, but further analysis reveals that powerful fundamentals have been driving it. Heritage Distilling just announced a series of big buyback programs.
The Nasdaq-listed company Heritage Distilling has initiated an $82 million buyback. This has sent the price of $SIP soaring. This plan guarantees a steady rise in demand for $SIP tokens that are being repurchased in the market. Through the buyback program, a mechanism is created to control supply, whereby the tokens become more scarce as demand increases.
The $IP token @StoryProtocol has been getting a lot of attention
But why the significant price surge lately? It's not just the market tide, there are powerful fundamentals at play
1 The Story Foundation, backed by Heritage Distilling (a Nasdaq company), is executing an $82… pic.twitter.com/hm9oRnGXiq
— eLeng (@EL3NG) September 22, 2025
Heritage Distilling’s backing of $IP as a treasury reserve asset bolsters confidence in the token significantly. The program has been going on for months, and it is still putting upward pressure on Story Protocol. Notably, the backing of Heritage Distilling and the investment from heavyweights such as Polychain confirm the credibility of $IP.
Story Protocol’s careful management of supply and demand makes it a strong contender within a vibrant crypto ecosystem. It encourages investors to adopt a long-term perspective while avoiding big pump and dump events. Thus, the token will steadily rise through natural market forces.
The Story Protocol’s DeFi ecosystem now has a total value locked (TVL) of $44.74 million, after a 24-hour rise of 9.4%. The increase in TVL shows that more people are using Story Protocol’s services and entering more capital into the platform. With ongoing growth in the AI space, blockchain infrastructure for AI-generated content is expected to lead to more bullishness for the Story Protocol price.

On the other hand, the Story Protocol price daily chart outlook shows a strong bullish momentum. The token has spiked out in a parabolic curve, with the key support zones at $7.73 and $5.18. With these support zones intact and strong volume, the Story protocol price could continue further upside movement in the coming weeks.

Digging into the technical signals, including the Relative Strength Index (RSI) at 83.94, cautions traders not to be too greedy. This indicates that a healthy pullback is expected in the market. Looking ahead, if the bullish momentum holds, we could see Story Protocol price reclaim the $14.99 ATH. This may see the IP token rally beyond $15 in the coming weeks.
However, volatility is the name of the game. A pullback to $13-$11 isn’t off the table if the current blood bath in the market gains steam. If the price dips near $9 support, it could be a good place to score a bargain. For the cautious investors, waiting for a confirmed break above $14.99 with solid volume before FOMO-ing in would be a wise play.
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