Bitcoin Nears $100K as ‘Strategy₿’ Prepares STRK Listing

• MicroStrategy has rebranded to Strategy₿; a Bitcoin logo at the end with an orange background.
• The company also expects its convertible preferred stock, STRK, to debut on Nasdaq tomorrow.
• MicroStrategy faced a net loss of $670.8 million in Q4, 2024, but still holds $44 billion in BTC.

Bitcoin is inching closer to the $100,000 mark, a key resistance level it hasn’t consistently held since the recent presidential elections. This price action comes as MicroStrategy, the business intelligence firm now known as “Strategy₿,” prepares for a major move of its own: listing its convertible preferred stock, STRK, on Nasdaq. 

Strategy₿’s (Formerly MicroStrategy) Big Week

The company, now the world’s largest corporate holder of Bitcoin, officially rebranded itself, complete with the new Bitcoin-themed logo and an orange color scheme to emphasize its commitment to BTC.

Related: Bitdeer Buys Land in Canada for Huge Bitcoin Mining Operation

The STRK listing, expected on Friday, is part of Strategy’s effort to raise funds and further expand its Bitcoin-focused operations.

Why STRK Matters for Bitcoin

Convertible preferred stock like STRK allows investors …

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