Base creator admits sharing ‘Base is for pimping’ art was a mistake

The controversial digital art drew criticism from crypto commentators, who argued it “hurts crypto” and dismissed it as neither “provocative” nor “edgy” as intended.

The creator of Ethereum layer 2 blockchain Base, Jesse Pollak, has apologized following backlash over posting digital artwork that controversially played on Base’s tagline, “Base is for everyone.”

Several social media users found the artwork offensive and inappropriate.

“It was a single phrase among many, but I’ll own this was a mistake and apologize,” Pollak said in an April 18 X post referring to his decision to reshare a GIF image that featured the phrase “Base is for...” followed by a rotating sequence of words, including both controversial terms like “pimping” and “squirting,” as well as more neutral ones like “art,” “minting,” and “ideas.”

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